Mobile Shoppers & Buyers

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What Role Will Mobile Play this Holiday Season?

Dec 06, 2018

Holiday retail sales will surpass $1 trillion in the US for the first time this year, with mobile celebrating its own milestone by driving nearly 25% of growth.

Who's Using Mobile Coupons in the US?

Dec 03, 2018

This year, 134.0 million mobile users in the US will use a mobile coupon. That's an 8.0% increase from 2017, according to eMarketer estimates.

Exploring the Mobile Shopping Habits of US Consumers

Dec 03, 2018

This year, mobile commerce sales in the US will account for 39.6% of total retail ecommerce sales—reaching $208.1 billion.