Holiday & Seasonal Shopping

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How Wayfair’s Way Day Compares with Last Year, and What Manufactured 'Holidays' Mean for Retailers

How Wayfair’s Way Day Compares with Last Year, and What Manufactured 'Holidays' Mean for Retailers

May 06, 2019

In April, Wayfair celebrated its second annual Way Day, a “holiday” dedicated to better-than-Black-Friday deals. The retailer saw double-digit sales growth over the first Way Day, as well as an increased number of orders and unique customers, according to an April 2019 report from Edison Trends. Better timing, an extended sales period and greater consumer offerings helped the retailer achieve these metrics.

Digital Investments Pay Off for Walmart in Ecommerce Race

Digital Investments Pay Off for Walmart in Ecommerce Race

Feb 14, 2019

Walmart, which overtook Apple last year to become the third-largest US etailer, is widening the gap with Apple. Walmart’s ecommerce sales will grow nearly 33% this year to $27.81 billion.

Valentine’s Day 2019: Fewer Givers, Greater Spending

Valentine’s Day 2019: Fewer Givers, Greater Spending

Feb 11, 2019

Valentine's Day is evolving and growing to be more inclusive—with that, consumers are celebrating and shopping differently.

Thanksgiving Day Is Now the No. 3 Online Shopping Holiday

Thanksgiving Day Is Now the No. 3 Online Shopping Holiday

Feb 05, 2019

Generating $3.7 billion in online sales in 2018 while boasting an impressive 28% year-over-year growth rate, Thanksgiving cemented its status as its own online shopping phenomenon.