More than one-fifth of the US population will listen to a podcast at least monthly in 2018. Even though the medium can be a powerful vehicle for advertisers to reach a so-called “unreachable” audience, most major brands have yet to take advantage of the opportunity.View this Report
Sunita Kaur, Spotify’s managing director for Asia, tells eMarketer about what made the streaming music service’s entry into Indonesia a success and the major hurdle it still faces in that country.
Managing Director, Asia
There are 455 charts about 'Digital Music'
Most Recent Charts
US Internet Users* Who Subscribe to Streaming Music Services, by Demographic, March 2019 (% of respondents in each group)
US Internet Users Who Subscribe to Streaming Music vs. Gaming Services, by Generation, Feb 2019 (% of respondents in each group)
More On: Digital MusicSee All
Pandora Appeals to Advertisers with 'Co-Listening' Data
Apr 23, 2019
More than 72 million people in the US will listen to Pandora on a monthly basis in 2019, according to our latest forecast. That’s 35.4% of all digital audio listeners in the country.
Apple Music Continues to Grow, Should Marketers Be Worried?
Mar 29, 2019
Apple Music will gain an additional 5 million monthly active users (MAUs) in the US this year, reaching a total of 33.4 million. We expect the streaming service will continue to grow and take an 18.3% share of US digital audio MAUs by 2021.
Spotify to Surpass Pandora Listeners by 2021, Sooner Than Expected
Mar 24, 2019
Weekly Time Spent Listening to Digital Audio Among US Digital Audio Listeners, 2008-2019 (hrs:mins)
Mar 06, 2019
US Digital Audio Listeners, by Provider, 2015-2023 (millions, % change and % of digital audio listeners)
Mar 01, 2019
What Digital Music Services Do Digital Music Listeners in Australia Use? (% of respondents, June 2017 & May 2018)
Feb 15, 2019
What Devices Do US Spanish-Speaking Digital Audio Listeners Use to Listen to Digital Audio? (% of respondents, Jan 2019)
Jan 28, 2019