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Chatbots Useful for Some Customer Service, but Can't Do Everything Yet

Chatbots Useful for Some Customer Service, but Can't Do Everything Yet

May 14, 2019

Marketers are looking to chatbots to help personalize the automated aspects of customer service, but many believe the technology still has some ways to go before catching up with their expectations.

Are Marketers Being Realistic About Their Customer Experience?

Are Marketers Being Realistic About Their Customer Experience?

Apr 16, 2019

In the US, almost half of marketers think they’re delivering an “excellent” customer experience, according to January 2019 research from The Harris Poll. But fewer than a quarter of consumers felt the same.