Children
Reports
Report by Mark Dolliver Mar 26, 2019
US Parents 2019
Parents are avid users of digital technology. But their usage is not a simple continuation of what they were doing before becoming parents, especially as they must be gatekeepers for their kids’ digital usage.
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Interviews
Kids Are Spending More Time with Voice, but Brands Shouldn't Rush to Engage Them
Dylan Collins, CEO of SuperAwesome, a kids-under-13-oriented technology provider, spoke with eMarketer's Sean Creamer about why kids are active users of voice-based technology.
Dylan Collins
CEO
SuperAwesome
Charts
There are 207 charts about 'Children'
Most Recent Charts
Children in Canada Who Own Their Own Smartphone, Feb 2019 (% of respondents, by age)
Which Device Do Children in Canada Prefer to Use When They Have Screen Time for Accessing Content? (% of respondents, by age, Feb 2019)
How Often Do Children in Canada Play Games on Game Consoles? (% of respondents, Feb 2019)
UK Children Who Have Access to vs. Own Select Devices, Aug 2018 (% of respondents)
Average Time per Day that UK Children Spend on Select TV Channels/Digital Video Platforms on Weekdays vs. Weekends, Aug 2018 (hrs:mins)
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Assessing US Kids as Digital Overusers
Dec 21, 2018
Kids continue to be an anomaly of the digital era. While few have smartphones or inhabit the social networks that preoccupy teens and adults, their sheer amount of screen time nonetheless manages to feel like a national crisis.