Artificial Intelligence (AI)
Reports
Global Smart Speaker Users 2019
This report includes our forecast for smart speaker users in Canada, China, France, Germany, the UK and the US, along with a focus on adoption trends for Amazon and Google.
View this ReportInterviews
How Artificial Intelligence Enhances Marketers' Dynamic Creative Optimization Efforts
Dynamic creative optimization (DCO) uses multiple data feeds to create a personalized ad experience. To get the most out of those feeds, marketers can employ artificial intelligence (AI) to automate multiple facets of DCO. Prajwal Barthur, InMobi's director of products for advertising platforms, talked to eMarketer's Nicole Perrin about how marketers can take advantage of AI as they rely more on DCO for more personalized ad campaigns.
Prajwal Barthur
Director of Products, Advertising Platforms
InMobi
Charts
There are 722 charts about 'Artificial Intelligence (AI)'
Most Recent Charts
Which Emerging Marketing Channel Will Companies Worldwide Prioritize in 2019? (% of respondents)
Who in Companies Worldwide Is Most Likely to Champion the Use of Emerging Technologies? (% of respondents, May 2018)
Artificial Intelligence Software Revenues Worldwide, 2017, 2018 & 2025 (billions)
What Are Companies Worldwide Top Priorities for Technology Investments in 2019? (% of respondents)
How Are Retailers Worldwide Expecting to Benefit from Using AI in Customer-Facing Functions? (% of respondents, Aug 2018)
More On: Artificial Intelligence (AI)
See AllGoogle Glass Finds a Home on the Factory Floor
Jan 22, 2019
Smart glasses, like Google Glass, failed in the consumer space but are finding success in workplaces.
Retailers and Shoppers Are on Totally Different Pages About Tech
Jan 15, 2019
Retail executives and consumers in the US, the UK and Australia have widely disparate expectations about artificial intelligence's (AI) and virtual reality's (VR) effects on the retail sector
The Changing Face of Retail in China
Jan 14, 2019
China’s tech-driven retail revolution is turning stores into laboratories for retail experiments and introducing consumers to completely new shopping experiences.
Enthusiasm Runs High for AI, but Many Are Still on Learning Curve
Jan 11, 2019
Artificial intelligence is no longer just a buzzword, and hefty investments signal that stakeholders are planning to ramp up efforts in 2019.
Will AI Transform Retail?
Jan 08, 2019
Artificial intelligence (AI) is changing the way retailers approach assortment planning, personalization, voice ordering and customer support.
Visual Search Is Poised for Mainstream Adoption
Jan 02, 2019
In the past few years, some key ecommerce players—including Amazon, China’s Alibaba, and eBay—have rolled out visual search tools that allow users to submit images as queries instead of text.
Technologies Used by Marketers Worldwide, by Marketing Performance, Sep 2018 (% of respondents)
Dec 13, 2018
How Do Marketers Worldwide Currently vs. Plan to Use AI Within Two Years? (% of respondents, Sep 2018)
Dec 13, 2018
Successful AI Adoption Requires Clear Strategies
Dec 06, 2018
One of the most crucial aspects of setting up artificial intelligence products is making sure that a clear strategy is driving its adoption.