Consumer Products (CPG)

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Amazon's CPG Business: Will Private Labels or Exclusive Brands Dominate?

Amazon's CPG Business: Will Private Labels or Exclusive Brands Dominate?

Jul 17, 2019

AmazonFresh, Amazon Pantry and Amazon’s Whole Foods operation cater specifically to the consumer packaged goods (CPG) market. But almost none of the retail giant’s CPG sales come from Amazon-branded goods.

US Food Delivery App Usage Will Approach 40 Million Users in 2019

US Food Delivery App Usage Will Approach 40 Million Users in 2019

Jul 02, 2019

Food delivery apps are rapidly growing in popularity, according to eMarketer’s latest forecast on mobile app usage. This year, these apps will be used by 38.0 million people in the US, up 21.0% over 2018. By 2021, more than 20% of US smartphone users will use a food delivery app.

What's Driving Online Sales of Health, Personal Care and Beauty Products?

What's Driving Online Sales of Health, Personal Care and Beauty Products?

Jun 20, 2019

We forecast that US retail ecommerce sales of health, personal care and beauty products will surpass $53 billion this year, up 18.6% from 2018, making it the second-fastest growing category among those we track—slightly slower than food and beverage.

Amazon, Walmart and Kroger Lead US Grocery Sales Online—How Do They Do It?

Amazon, Walmart and Kroger Lead US Grocery Sales Online—How Do They Do It?

Jun 17, 2019

US ecommerce grocery is the fastest growing product category online, and this year we estimate that US food and beverage ecommerce sales will grow 23% to $22.63 billion. Buy online, pick up in store (BOPUS) is one of the key drivers of this growth.

Five Charts: The State of Online Groceries

Five Charts: The State of Online Groceries

Jun 07, 2019

The online grocery space is immense and fast-growing, with players such as Walmart and Target leveraging their sizeable brick-and-mortar locations to take on Amazon. As the landscape continues to shift, here’s what marketers need to keep in mind.